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The R&R Team Marketing Plan

MARKETING PLAN:

 HOW we will SELL YOUR HOME?

- PRICE YOUR HOME PROPERLY FOR THE MARKET: Use R&R Team PROPRIETARY MODELING  to complete exclusive, precise and accurate comparative market pricing analyses

- EFFECTIVE STAGING: Help you have your home ready for the VERY FIRST BUYER… recommend doing the INEXPENSIVE things (clean/ paint/ de-clutter)…will provide recommended VENDOR LISTS…will provide VENDOR LIAISON as needed

- PROACTIVE MARKETING/ ADVERTISING:

-- Aggressive execution of R&R Team joint WRITTEN MARKETING PLAN

-- MRIS: Ensure multiple listing service (MLS) inputs on property DESCRIPTIONS are full and accurate…also include up to 30-PHOTO SLIDE SHOW, plus VIRTUAL TOUR, in MRIS

-- Newspapers ads: MONTHLY photo ads in Loudoun Easterner/ Herndon Observer

-- Internet presence: SHOWCASE your property with up to 30 photo slide-show/ special features/ virtual tour on R&R TEAM web site, Homesdatabase.com, WashingtonPost.com, REMAX.com, Realtor.com and 20+ other major real estate web sites on the Internet…plus weekly ads on CRAIGSLIST.com with 4 photos

-- Marketing brochures/ sign post flyers: Provide at property (RE-SUPPLY as needed)

-- Open Houses: Complete all steps of R&R Team Open House CHECKLIST…hold ONE R&R-hosted Open House during first 2 weeks active/ hold a minimum of ONE per month thereafter; UNLIMITED SELLER self-hosted Open Houses…advertise Open Houses in MRIS and on all web sites

-- Networking: WEEKLY EMAIL to 800+ realtors (includes listings/Open Houses)

-- Feedback reports: Create and monitor competition WATCH LIST…timely FOLLOW-UP on each and every showings…email recurring MARKETING FEEDBACK REPORTS

- NEGOTIATING THE CONTRACT: Work smart and hard to get you the BEST fair market price…BEST terms & conditions…BEST net sheet

- EXECUTING THE CONTRACT: Minimize APPRAISAL issues (meet appraiser/ provide updated analyses)…develop a contract MILESTONE tracking CHECKLIST…continuous FOLLOW-THROUGH to closing & beyond

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